RocketReach pricing starts at 49 USD a month for 100 email-only lookups, or 329 USD a year on annual billing, as of September 2026. Phone numbers start on the Pro plan at 99 USD a month or 829 USD a year. Monthly plans cap lookups, annual plans cap exports, and a lookup that finds no verified email or phone is refunded.
Below: every plan, what one contact really costs, the limits that push the price up, and cheaper or better-fit options for teams that call.
RocketReach pricing at a glance (September 2026)
RocketReach publishes all of its self-serve prices in USD, per seat, with a monthly and an annual option. Annual billing cuts the monthly-equivalent price by 30% to 45%, but you pay the year upfront.
| Plan | Billed monthly | Billed annually | What you get | Phone numbers |
|---|---|---|---|---|
| Free | 0 USD | 0 USD | 5 lookups, no credit card | not published |
| Essentials | 49 USD a month | 329 USD a year (27 USD a month) | 100 lookups a month, or 1,200 exports a year on annual | No, email only |
| Pro | 99 USD a month | 829 USD a year (69 USD a month) | 250 lookups a month, or 3,600 exports a year on annual | Yes |
| Ultimate | 209 USD a month | 1,699 USD a year (142 USD a month) | 1,000 lookups a month, or 20,000 exports a year on annual | Yes |
| Custom team | not published | from 6,000 USD a year | Pooled credits, company exports, higher API limits | not published |
RocketReach plans explained
RocketReach has a free test, three self-serve plans that differ mainly in phone access and volume, and a quoted team plan.
Free: 5 lookups
Free accounts get 5 lookups with no credit card. Use them on 5 people whose email and phone you already know, so you can judge the data before you pay.
Essentials: 49 USD a month or 329 USD a year
Essentials is email only: no mobile or direct phone numbers on either billing option.
- Monthly: 100 lookups and 100 exports a month.
- Annual: unlimited verified personal and professional emails, capped at 1,200 exports a year.
- Also included: send up to 500 emails a day and run 5 active Autopilots.
- Who it fits: a founder or recruiter who only emails and wants the lowest annual price.
Pro: 99 USD a month or 829 USD a year
Pro adds verified mobile and direct phone numbers, and RocketReach marks it as the best value.
- Monthly: 250 lookups and 250 exports a month.
- Annual: unlimited verified emails and phone numbers, capped at 3,600 exports a year.
- Also included: technographics, company news and org charts, 10 active Autopilots, and integrations with Salesforce, Outreach, HubSpot, Salesloft and Bullhorn.
- Who it fits: an SDR or small team that calls as well as emails.
Ultimate: 209 USD a month or 1,699 USD a year
Ultimate is Pro with more volume and a few specialist extras.
- Monthly: 1,000 lookups a month.
- Annual: unlimited verified emails and phones, capped at 20,000 exports a year.
- Also included: 25 active Autopilots, custom Salesforce field mapping, intent data and healthcare data.
- Who it fits: a heavy individual user, or a recruiter who needs healthcare contacts.
Custom team plans: from 6,000 USD a year
Team plans are quoted and, per RocketReach, start at 6,000 USD a year. They add company exports, custom exports, pooled credits, a dedicated account manager and higher API limits.
What one RocketReach contact really costs
One RocketReach contact costs between 0.085 USD and 0.49 USD, depending on the plan and the billing option. The math is the plan price divided by the lookups (monthly plans) or exports (annual plans) it includes.
| Plan | Monthly: price per lookup | Annual: price per export |
|---|---|---|
| Essentials (email only) | 49 / 100 = 0.49 USD | 329 / 1,200 = 0.27 USD |
| Pro | 99 / 250 = 0.40 USD | 829 / 3,600 = 0.23 USD |
| Ultimate | 209 / 1,000 = 0.21 USD | 1,699 / 20,000 = 0.085 USD |
These are best-case numbers. They assume you use every lookup or export you paid for. On annual plans, an export you never use still costs you, so a Pro seat that exports 1,000 contacts a year really pays 0.83 USD per contact.
The phone number math
A RocketReach lookup counts when it finds and verifies an email or a phone; if it finds neither, the lookup is refunded. So on Pro, a lookup that returns only an email uses your allowance just like one that returns a phone.
RocketReach does not publish how often a lookup includes a phone, so the figure uses example rates. If every lookup on Pro monthly includes a phone, each one costs 0.40 USD. If only half do, the real price per phone is 0.79 USD.
For comparison, Scalelist charges 20 credits only when a mobile is found: 0.80 USD on the 5,000-credit plan and 0.65 USD on the 20,000-credit plan. When most of your lookups come back with a phone, RocketReach Pro is cheaper per number. At about half, the two cost the same; below that, paying per mobile found is cheaper. See how direct dials and mobile numbers differ before you count a hit.
Hidden costs and limits
The costs that surprise RocketReach buyers are the plan limits, not extra fees.
- Phones need Pro or Ultimate. Essentials is email only, so calling teams start at 99 USD a month or 829 USD a year per seat.
- Monthly lookup caps. 100, 250 or 1,000 lookups a month on Essentials, Pro and Ultimate.
- Annual export caps. 1,200, 3,600 or 20,000 exports a year, even though lookups are unlimited.
- Sending limit. 500 emails a day on every plan.
- Per-seat pricing. Each user is a seat; the pricing page shows a 5% saving for adding a seat.
- Team features cost extra. Pooled credits and company exports need a custom plan from 6,000 USD a year.
- Prepaid terms. You prepay the month or the year, and a cancellation takes effect at the next term.
- Unused allowance. A rollover rule for unused lookups or exports is not published on the pricing page.
Is RocketReach worth it?
RocketReach is worth it for individuals who want a low annual price, unlimited lookups and refunds on misses. It is a weaker fit for teams that share credits or need phone numbers at scale.
RocketReach fits you if:
- You are one person, or a few, and can prepay a year.
- You mostly email, so Essentials at 27 USD a month covers you.
- You recruit, and want Bullhorn or healthcare data.
- You like refunds on lookups that find nothing.
Look elsewhere if:
- Your team wants one shared pool of credits (a custom plan from 6,000 USD a year).
- You need phone numbers on a budget under 69 USD a month per seat.
- You export more than your plan’s cap, or your volume swings month to month.
- You want to pay per phone number found, not per lookup.
RocketReach reports ISO 27001 certification on its security page and publishes a data opt-out in its privacy policy.
Cheaper or better-fit RocketReach alternatives
If you want phone numbers without a per-seat plan, or cheaper phones per number, three tools publish prices you can compare: Scalelist, Apollo.io and Lusha.
| Tool | Entry price | Email / phone cost | Charged on a miss | Contract |
|---|---|---|---|---|
| Scalelist | 29 USD a month (500 credits) | 1 credit / 20 credits | No, only when found | Monthly or yearly, no seats |
| Apollo.io | 49 USD per seat a month, billed annually | 1 credit / 8 credits | No for Apollo’s own data | Monthly or annual; Organization needs 3 seats |
| Lusha | 37.45 USD a month, billed yearly | 1 credit / 5 credits | Partly (API: 1 credit minimum) | Monthly or yearly |
| RocketReach | 27 USD a month, billed annually (email only) | 1 lookup per contact; phones from Pro | No, lookup refunded | Monthly or annual, per seat |
Scalelist
- What it is: Scalelist, an AI lead finder. You describe the people you want in one sentence and get them with verified work emails and mobile numbers.
- Pricing: 29 USD a month for 500 credits up to 649 USD for 20,000 credits, no seats, 2 months free on yearly billing. See Scalelist plans.
- Mobile numbers: 20 credits per mobile found (0.65 to 1.16 USD by plan), 1 credit per email, 0 on a miss. In our 8-provider benchmark, Scalelist found a phone number for 87% of a North American founder list.
- Best for: teams that call, want no per-seat fees and want to pay only when a mobile comes back.
- Where it falls short: per phone number at full usage, it costs more than RocketReach Pro, Apollo or Lusha. No sequencer or Autopilot-style sending.
Apollo.io
- What it is: a sales platform with a contact database, sequences and a dialer, sold per seat.
- Pricing: Basic is 49 USD per seat a month billed annually (65 USD monthly) with 2,500 credits per seat a month. Full breakdown: Apollo.io plans and credits.
- Mobile numbers: 8 credits per phone number, about 0.16 USD on Basic annual. In our benchmark, Apollo found a phone number for 50% of the same North American list.
- Best for: teams that want data plus email sending and a dialer in one per-seat tool.
- Where it falls short: credits are per seat, Organization needs 3 seats, and Apollo does not refund credits for mobile numbers.
Lusha
- What it is: a self-serve contact data tool with a browser extension, an API and an MCP server.
- Pricing: Starter is 37.45 USD a month billed yearly (49.90 USD monthly) for 400 credits a month. Full breakdown: Lusha pricing and credits.
- Mobile numbers: 5 credits per phone number, about 0.47 USD on Starter yearly. Lusha was not part of our benchmark.
- Best for: individual reps and teams of up to 5 users on monthly billing.
- Where it falls short: API requests cost at least 1 credit even when nothing is returned, and yearly credits reset at the end of the cycle.
For the full shortlist, see our RocketReach alternatives guide. If you are also pricing an enterprise platform, compare ZoomInfo pricing, which is quote-only.
Run 20 of your RocketReach contacts through Scalelist and compare the mobiles you get back.
Get 20 credits to test itHow to buy RocketReach smart
The cheapest RocketReach plan is the one whose cap matches your real usage. These steps are common buying practice, applied to RocketReach’s published limits.
- Spend the 5 free lookups on people you know. Check whether the email and phone are right.
- Start monthly, then switch. Run one month on a monthly plan, count your lookups and exports, then move to annual if the numbers hold.
- Buy Pro only if you call. Essentials annual at 27 USD a month is the better deal for email-only work.
- Size annual plans by exports. The 1,200, 3,600 or 20,000 export cap is the limit that matters on annual billing.
- Measure your phone hit rate. On 25 lookups, count how many include a phone, then divide the lookup price by that share.
- Compare cost per phone found. Run the same 100 contacts through two tools with our data provider bake-off method.
More vendor pricing breakdowns are on the Scalelist blog.
FAQ
How much does RocketReach cost per month?
RocketReach costs 49 USD a month for Essentials, 99 USD for Pro and 209 USD for Ultimate on monthly billing, per seat. On annual billing, the same plans cost 329, 829 and 1,699 USD a year, which is about 27, 69 and 142 USD a month. Custom team plans start at 6,000 USD a year.
Is there a free RocketReach plan?
Yes. RocketReach gives free accounts 5 lookups with no credit card required. That is enough to check the data on a handful of people you already know, not to run prospecting. The pricing page does not say whether free lookups include phone numbers, so test that directly.
Does RocketReach include phone numbers?
Only on Pro and Ultimate. Essentials is email only on both monthly and annual billing. Pro, at 99 USD a month or 829 USD a year, adds verified mobile and direct phone numbers, and Ultimate adds more volume, intent data and healthcare data.
What is the difference between a lookup and an export on RocketReach?
A lookup is finding one person’s contact details; an export is moving that contact out of RocketReach, for example to a CSV or your CRM. Monthly plans cap lookups (100, 250 or 1,000 a month). Annual plans give unlimited lookups but cap exports at 1,200, 3,600 or 20,000 a year.
Does RocketReach charge for contacts it cannot find?
No. RocketReach says a lookup is used only if it finds and verifies an email or a phone; otherwise the lookup is refunded. A lookup that returns an email but no phone does count, so on Pro your cost per phone number depends on how many lookups include one.
Can you cancel RocketReach at any time?
Yes. RocketReach says there is no commitment and you can cancel anytime, but you prepay each month or year, so a cancellation takes effect at the start of the next term. You keep access until the end of the period you already paid for.
What is a cheaper alternative to RocketReach pricing?
It depends on what you buy. For phone numbers at list price, Apollo.io (8 credits, about 0.16 USD on Basic annual) and Lusha (5 credits, about 0.47 USD on Starter yearly) cost less per number. Scalelist starts at 29 USD a month with no seats and charges 20 credits only when a mobile is found.
